Everyay Moments are Learning Moments!
United Way of America, Civitas and The Ad Council developed Born Learning, a public engagement campaign designed to help young children prepare for school. Born Learning provides parents with easy, doable action steps to help their children learn and turn everyday activities such as grocery shopping or sorting laundry into learning opportunities. United Ways across our state have partnered together to elevate the importance of investing in children ages 0-6. Arizona is one of a few states to take this approach. The ads include a unique United Ways of Arizona logo as well as a 1-800 phone number that will connect parents and caregivers with materials, resources and programs available in local communities.